News | 2/14/2024

RIV Capital and Etain Open First New York Adult-Use Dispensary in White Plains

RIV Capital and Etain Open First New York Adult-Use Dispensary in White Plains

White Plains opening will mark Etain’s first adult-use retail dispensary


The move relocates Etain’s prior medical-only retail dispensary from Yonkers to White Plains; which marks an important step to optimize Etain’s retail portfolio


The new dispensary will honor Etain's legacy with a premium product menu and a curated experience that elevates fellow female-founded New York cannabis brands


Etain will open its first co-located adult-use and medical dispensary in White Plains, New York.


White Plains is one of the fastest-growing residential areas in the state and is well-positioned to service the greater metropolitan area. This location marks a significant milestone in optimizing Etain’s retail portfolio to meet demand as the legal market expands in the State of New York.


"Westchester has been Etain’s home for many years, and the significance of unveiling the first co-located dispensary in this community holds a profound meaning,” said Hillary Peckham, Co-founder of Etain and VP of Marketing. “Since our founding in 2015, we have been ingrained in the cannabis community, consistently uplifting and empowering fellow women-led brands in the industry. We are ecstatic to introduce the Etain brand, featuring our exceptional cannabis products and fellow standout brands, to the White Plains community.”


“Etain’s commitment to New York and the creation of an inclusive, safe, and thriving market has never wavered. White Plains was selected as the first Adult Use and Medical dispensary for the Etain brand and we are excited to unveil a new, remodeled store layout to elevate the cannabis retail experience and embrace the unique needs of Etain’s adult-use customers and medical patients alike,” said Mike Totzke, COO and interim CEO of RIV Capital.


The White Plains dispensary’s open floor plan will welcome visitors blending integrative wellness offerings, personal consultations, and premium products to create an inviting space for medical patients and adult-use consumers. The gallery-inspired space will feature a curated menu of Etain's branded adult-use and medical cannabis products, as well as a selection of cannabis brands showcasing women-founded and locally rooted New York brands.


For more information, read the full press release