About Etain
Women-founded and quality-obsessed, Etain crafts legal medical cannabis products that make a difference in New York.
Etain was founded in memory of our grandmother, Frances “Granny Franny” Keeffe: a woman who filled the smallest moments of our lives with music, laughter and joy.
During her battle with ALS, we began researching medical cannabis and discovered all the potential benefits it could provide. This is why quality is so important to us: the knowledge that each Etain customer is also someone’s parent, or spouse, or child, or sibling.
A major figure in Irish mythology (and the namesake of our company), Etain was an unrivaled beauty whose story is one of perseverance and transformation. Like our Granny Franny, she reminds us that no matter the challenges life brings, an enduring spirit will always win out in the end—even if in a new, unexpected form.
Amy Peckham served as Chief Executive Officer of Etain from 2015 - 2022. During her tenure, she has spearheaded bids to win licenses for growing, processing, transporting and dispensing medical marijuana in several states. A graduate of Iona College, Amy previously served as Corporate Secretary and Management Advisor for Peckham Family Holdings, one of the largest construction material companies in the Northeast.
Hillary Peckham served as Chief Operations Officer of Etain, overseeing production, formulation and extraction, as well as dispensary operations and patient education from 2015 - 2022. Recognized as one of New York State's "30 Under 30" business talents in 2016, Hillary has managed the rapid roll-out of Etain's successful manufacturing and dispensing operations throughout the state. She now serves as the Vice President of Marketing, overseeing all aspects of the Etain brand as it continues to grow in New York.
As Chief Horticultural Officer of Etain from 2015 - 2022, Keeley Peckham was the architect of the company's state-of-the-art cannabis cultivation and processing operations. In addition to achieving a 30% increased yield over standard methods, her cultivation practices involve zero pesticides and minimal environmental impact—yet effectively prevent both pests and plant disease. Keeley is a graduate of Tulane University and the New York Botanical Gardens in the Bronx School of Horticulture and Landscape Design. As Etain's Creative Product Director she oversees all photography and creative assets for the Etain brand including its unique Take A Moment social content and product imagery.
Etain prioritizes supporting women-led brands.
We were the first dispensary in New York to carry the BUY WEED FROM WOMEN collection and extended our commitment to the brand with a limited edition Good Weed, Good Women box.
Etain carries a curated selection of women-led CBD and health and wellness brands to highlight other women in the industry and showcase their exceptional products.
At Etain, we take pride in our commitment to the New York cannabis community. We wholeheartedly engage with and endorse organizations, such as The JUSTÜS Foundation, Hospitality Pathways, WomenGrow, On The Revel, The Black Institute, Floret Coalition, and others, as part of our dedicated support for a thriving and inclusive cannabis culture.
Want to work at a company where careers (and plants) thrive? Etain might be for you!