News | 3/30/2022

Announcement: Partnership with RIV Capital

Etain RIV Capital acquisition New York MSO NYC cannabis marijuana M&A

A Message From Our Founders


It is with great excitement that today we announce the signing of a definitive agreement and the beginning of our partnership with RIV Capital, Inc.


Etain and RIV Capital share a mutual desire to preserve, develop and strengthen the Etain brand and values


This agreement marks the most significant transaction for a women-owned business in cannabis history. While the Peckham family will be stepping back from control of the company, we will be actively partnered with RIV Capital on preserving the ethos of the Etain brand and utilizing our combined efforts to continually find and make new spaces for women in cannabis. RIV Capital clearly recognized the potential for women-led brands to flourish in the cannabis industry, and we are proud that our work at Etain has led us to this point in time.


We are pleased that all of Etain’s facilities will remain open and its employees will uniformly benefit by becoming part of an organization which also values their commitment and contributions, and which offers additional opportunities for professional growth. As part of this partnership, Etain’s three women founders will be integrated into RIV Capital as core leaders in the future of the Etain brand. 


We will continue to focus our efforts on finding opportunities to partner with and elevate small women-owned brands in cannabis and cannabis-adjacent spaces. Additionally, Etain’s CEO, Amy Peckham, will be joining RIV Capital’s Board of Directors to bolster the female voice in the strategy of one of the fastest-growing cannabis companies in America. Additionally, Etain is contributing 10% of the cash-proceeds from the transaction to both our existing employees and a charitable fund focused on women and minority empowerment.


-Amy, Hillary and Keeley Peckham 


About Etain, LLC:

Etain, LLC (“Etain”) is a vertically integrated cannabis company operating in the state of New York. It was founded as a women and family owned company in 2015. Since its founding, Etain has strived to improve the quality of life for customers every day with an absolute commitment to integrity – both in Etain’s products and operations.


About RIV Capital:

RIV (“RIV”) (CSE: RIV) (OTC: CNPOF) is a cannabis industry-focused capital provider that helps build sustainable businesses. RIV’s mission is to acquire, invest in, launch and/or develop U.S. operators and brands across financially and strategically attractive states to create a multistate platform. RIV’s goal is to leverage its assets and expertise to accelerate the growth of its investments and acquisitions and return value to RIV shareholders.



Moelis & Company LLC served as exclusive financial advisor and DLA Piper, LLP served as legal counsel to Etain, LLC.


Additional Info HERE